Submissions: https://easychair.org/conferences/?conf=wmetacom2019

 

Scope

The development of journalism and communication is directly related to democracy. In this sense, as the information and communication technologies progress in modern societies, excellence and transparency regarding all fields (management, production, participation and accountability) become a requirement for media companies as well as for the communicators themselves. Already since the understanding of this process, we can see that the knowledge, research and implementation of these precepts foster dialogue and feedback among the organizations, the media and the public, having an impact on three key aspects:
•    Better communications campaigns from public and private organizations;
•    Reinforcement of the intervention role regarding media and strengthening of specialized and quality journalistic articles;
•    Greater civic participation through mainly digital formal and informal mechanisms.
In the midst of the numerous and major changes where the dialogue among these three actors takes place, the applied technology helps generate more and better social interaction processes. This is possible by measuring the reactions from the public in several fields and by assessing the impact of the organizations in the construction of social, cultural and environmental values. The media, as part of the new consumption models, must inevitably make the most of the potential of the new information and communication technology.  Thus, this workshop is an open proposal to a research, study and debate on the relationship among organizations, media and the general public in a context mediated by the rapid development of applied technology and with a change of relational paradigm that has provoked major changes in other social sectors.
The workshop call is coordinated by Medios, Tecnologías Aplicadas y Comunicación, METACOM (Media, Applied Technology and Communication), from Pontificia Universidad Católica del Ecuador Sede Ibarra, and Facultad de Facultad de Comunicación, Lingüística y Literatura from Pontificia Universidad Católica del Ecuador. The call is also coordinated by  Red Internacional de Investigación de Gestión de la Comunicación, XESCOM (the International Network of Communication Management, XESCOM) (ED341D R2016/019). Besides, the XESCOM network is supported by the Consellería de Educación, Cultura e Ordenación Universitaria de la Xunta de Galicia (Regional Ministry of Education, Culture, and Academic Management of Xunta de Galicia, Spain) and other research groups in Spain and Ecuador.
The results of this workshop are part of the exploratory works of the I+D project "Indicators of Governance, Financing, Accountability, Innovation, Quality and Public Service of the European RTV Applicable to Spain in the Digital Context" (CSO2015-66543 -P), of the State Program for the Promotion of Scientific and Technical Research of Excellence, State Subprogram for the Generation of Knowledge of the Ministry of Economy and Competitiveness of the Government of Spain.

 

Topics of interest

1. Media, journalism and new technologies
2. Organizational communication, marketing and advertising
3. Professional profiles regarding communication (DIRCOM, MARCOM and PR)
4. Use, impact and results of social networks management in corporate and institutional communication of private and public organizations
5. Data mining, programs and tools applied to the management and research of communication and journalism
6. Neuromarketing, Neurocommunication and social networks 
7. Altmetrics, new metrics and result-assessing indicators in management
8. Political communication and transparency
9. Digital communication and culture: new paradigms
10. Indicators regarding governance, financing, accountability, innovation, quality and public service of European and Latin American TV and radio stations
11. Specialized journalistic production: new languages, supports, audiences and best practices
12. Research in communication: models, indicators and tools
13. Media companies financing, business models and crowdfunding
14. Communication and development of applied technology
15. Business management models, public policies and communication
16. Right to communication and community media
17. Business models in the digital era
18. Management of communication processes
19. Other research topics in line with the workshop’s subject matter

 

Important Dates

•    Deadline for paper submission: October 19, 2018
•    Notification of paper acceptance: October 26, 2018
•    Deadline for final version: November 2, 2018
•    Conference registration: November 16, 2018
•    Conference dates: February, 6-8

 

Submissions: https://easychair.org/conferences/?conf=wmetacom2019

 

Organizing Committee

•    METACOM research group from Pontificia Universidad Católica del Ecuador Sede Ibarra (Ecuador): Paulo Carlos López López, Yalitza Ramos Gil, Nancy Ulloa Erazo, Mónica López Golán, Verónica Crespo Pereira.
•    Red Internacional de Investigación de Gestión de la Comunicación (XESCOM) (International Network of Communication Management).
•    Pontificia Universidad Católica del Ecuador Sede Ibarra: María José Rubio, Fannery Suárez Berrío, Laura Guerra Torrealba
•    GICCOM research group from Pontificia Universidad Católica del Ecuador: Marco López Paredes, Jorge Cruz.
•    Research group Justiciabilidad sin discriminación (Instituto de Altos Estudios Nacionales): Fernando Casado Gutiérrez.
•    GIGAPP research group: Palmira Chavero Ramírez.
•    Comunicación Digital y Política research group (Universidad Andina Simón Bolívar): Saudia Levoyer, Gonzalo Ordóñez, Pablo Escandón.
•    Novos Medios research group from Universidade de Santiago de Compostela  (Spain) (Facultade de Comunicación da USC, Faculty of Communication, USC): Xosé López García, Francisco Campos Freire, Sabela Direito Rebollal, Andrea Valencia Bermúdez, Alba Silva Rodríguez, Xosé Soengas, Ana Isabel Rodríguez, Jorge Vázquez Herrero, Miguel Túñez, Carlos Toural, Sara Pérez Seijo.
•    Grupo de Investigación en Marketing Aplicado (iMARKA) (Research group in Applied Marketing, iMARKA), Universidade de A Coruña (Spain) (Facultade de Economía e Empresa da UDC, Faculty of Economics and Enterprise, UDC): Valentin Alejandro Martínez Fernández, Óscar Juanatey Boga, María Magdalena Rodríguez Fernández, Félix Blázquez Lozano, Eva Sánchez Amboage.
•    Comunicación Persuasiva (CP2) research group from Universidade de Vigo (Spain Xosé Rúas Araujo, Iván Puentes Rivera, Montse Vázquez Gestal, Ana Belén Fernández Souto.
•    Panorama y Desarrollo de la Traducción en Galicia (TI3) research group from Universidade de Vigo (Spain): Ana Luna Alonso.
•    Innovación y Nueva Empresa research group from Universidad Técnica Particular de Loja (Ecuador): Paul Sarango Lalangui.
•    Escuela y Departamento de Comunicación Social (School and Department of Social Communication) from Universidad Técnica Particular de Loja (Ecuador): Diana Rivera Rogel, Jenny Yaguache Quichimbo.
•    Departamento de Ciencias Empresariales (Business Studies Department) from Universidad Técnica Particular de Loja (Ecuador): María Dolores Mahauad Burneo.

 

Scientific Committee

•    Aulestia Páez, Carlos (Pontificia Universidad Católica del Ecuador, Ecuador)
•    Blázquez Lozano, Félix (Universidad de A Coruña, Spain)
•    Canavilhas, Joao (Universidade Beira Interior Covilha, Portugal)
•    Campos Freire, Francisco (Universidad de Santiago de Compostela, Spain)
•    Casado Gutiérrez, Fernando (Instituto de Altos Estudios Nacionales, Ecuador)
•    Chavero Ramírez, Palmira (Facultad Latinoamericana de Ciencias Sociales, Ecuador)
•    Correia Gil, Ana Cristina (Universidad de Azores, Portugal)
•    Crespo Pereira, Verónica (Pontificia Universidad Católica del Ecuador Sede Ibarra, Ecuador)
•    Escandón Montenegro, Pablo (Universidad Andina Simón Bolívar, Ecuador)
•    Fernández Souto, Ana Belén (Universidad de Vigo, Spain)
•    Ferrás, Carlos (Universidad de Santiago de Compostela, Spain)
•    Guerra Torrealba, Laura (Pontificia Universidad Católica del Ecuador Sede Ibarra, Ecuador)
•    Juanatey Boga, Óscar (Universidad de A Coruña, Spain)
•    Levoyer, Saudia (Universidad Andina Simón Bolívar, Ecuador)
•    López García, Xosé (Universidad de Santiago de Compostela, Spain)
•    López Golán, Mónica (METACOM, Pontificia Universidad Católica del Ecuador Sede Ibarra, Ecuador)
•    López López, Paulo Carlos (Pontificia Universidad Católica del Ecuador Sede Ibarra, Ecuador)
•    López Paredes, Marco (Pontificia Universidad Católica del Ecuador, Ecuador)
•    Luna Alonso, Ana (Universidad de Vigo, Spain)
•    Machado, Elías (Universidad Federal de Santa Catarina, Brasil)
•    Mahauad Burneo, Mª Dolores (Universidad Técnica Particular de Loja, Ecuador)
•    Marinelli, Alberto (Universidad de Roma, Italia)
•    Martínez Fernández, Valentín Alejandro (Universidad de A Coruña, Spain)
•    Medranda Morales, Narcisa (Universidad Politécnica Salesiana, Ecuador)
•    Membiela Pollán, Matías Enrique (Universidade de A Coruña, Spain)
•    Mila Maldonado, Andrea del Carmen (Pontificia Universidad Católica del Ecuador Sede Ibarra)
•    Oliveira Barbosa, Suzana (Universidad Federal de Bahía, Brasil)
•    Oliveira Paulino, Fernando (Universidade de Brasilia, Brasil)
•    Ordóñez, Gonzalo (Universidad Andina Simón Bolívar, Ecuador)
•    Orosa Roldán, Miguel A. (Pontificia Universidad Católica del Ecuador Sede Ibarra, Ecuador)
•    Pereira Fariña, Xosé (Universidad de Santiago de Compostela, Spain)
•    Pinto, Manuel (Universidade do Minho, Portugal)
•    Puentes Rivera, Iván (Universidad de Vigo, Spain)
•    Rodríguez Fernández, Mª Magdalena (Universidad de A Coruña, Spain)
•    Rodríguez Vázquez, Clide (Universidad de A Coruña, Spain)
•    Rúas Araujo, Xosé (Universidad de Vigo, Spain)
•    Sánchez Amboage, Eva (Universidad de A Coruña, Spain)
•    Silva Rodríguez, Alba (Universidad de Santiago de Compostela, Spain)
•    Sorrentino, Carlo (Universidad de Florencia, Italia)
•    Tinoco Egas, Raquel (Universidad de Machala, Ecuador)
•    Tornay Márquez, Cruz (Instituto de Altos Estudios Nacionales, Ecuador)
•    Toural, Carlos (Universidad de Santiago de Compostela, Spain)
•    Tuñez, Miguel (Universidad de Santiago de Compostela, Spain)
•    Ulloa Erazo, Nancy (Pontificia Universidad Católica del Ecuador Sede Ibarra, Ecuador)
•    Vázquez Gestal, Montse (Universidad de Vigo, Spain)
•    Yaguache Quichimbo, Jenny (Universidad Técnica Particular de Loja, Ecuador)
•    Yépez Reyes, Verónica (Pontificia Universidad Católica del Ecuador, Ecuador)